WordPress-to-Lead for Salesforce CRM

WordPress to Lead for Salesforce CRM is a free plugin to help you integrate your WordPress website with Salesforce. It’s much better than the HTML-based Web-to-Lead Salesforce provides, as it adds validation, Captcha, and a few other great features.

The plugin was initially sponsored by Salesforce and Yoast. Daddy Analytics and Thought Refinery are now maintaining the plugin for the community.

How WordPress-to-Lead works

If you are already a Salesforce CRM user, just follow these easy steps:

  1. Download, install and activate the WordPress-to-Lead for Salesforce CRM plugin (just search for Salesforce in your WordPress Admin Plugin Install panel, or on wordpress.org.
  2. You go into your Salesforce account and find your Salesforce.com Organization ID (you’ll find it under: Setup » Company Profile » Company Information). You enter that ID into the WordPress-to-Lead admin panel.
  3. Configure your contact form the way you want it and insert it, either into a post or page with a simple shortcode, or into your sidebar using the widget that comes with the plugin.
  4. You’re done. All leads will now flow into your Salesforce.com account.


For plugin support, please use the Plugin Support / Forum page.

While you’re welcome to thank Yoast for getting this off the ground or hire Yoast for his SEO services, he isn’t able to offer support on this anymore.