Monthly Archives: June 2013

Beware of Unexpected Abbreviation

We’ve been doing some internal testing of our systems – reading every line, clicking every button, filling in every form, and receiving every email our customers get.

And we discovered that Google Apps Gmail abbreviates the sender of the email after an awkward number of characters, given my name and our company name.

So Stony Grunow, Daddy Analytics becomes

Daddy Analytics email abbreviation on gmail

We’re thinking that this isn’t the best thing for people to see when they get their first email from us! Perhaps it’s time to re-arrange some words.